Photos are the pitch
Image extensions and a project gallery turn a plain text ad into a portfolio. That's what gets the click.
Google Ads & Maps for Tile Contractors
Google Ads for tile contractors. Let your work do the selling.
Current client: JM Tile. I manage their ads and built their website.
Tile is one of the most visual trades there is. I build campaigns that put your best showers, floors and backsplashes in front of homeowners who are ready to start, so they call you directly instead of going through a remodeler.
5.0 · 52 Google reviewsSe habla español
- $120 → $35Cost per lead after a campaign rebuildReal client, San Diego
- 23.89%of ad clicks turned into leadson a real client account. Most get 2–5%
- Month-to-monthNo long-term contractCancel any time
Free, no obligation
Let's get more tile contractors jobs on your calendar
Send me the basics and I'll record a free video review of your Google Ads, your Google Maps rankings and how you show up in ChatGPT.
I reply within one business day, usually the same day. Se habla español.
What homeowners type
How customers search for tile contractors
These are the kinds of searches I build campaigns around, each with its own ads and its own list of searches to block.
- tile installer near me
- shower tile contractor
- bathroom tile installation cost
- kitchen backsplash installation
- floor tile installer san diego
- tile repair near me
The jobs I'll go after for you
- Shower and tub surroundsThe highest-value tile work most installers do.
- Bathroom remodelsTile-led remodels where you're the main trade.
- Floor tileLarge square footage and steady demand.
- Kitchen backsplashesQuick jobs that often lead to bigger ones.
- Tile repair and regroutSmall jobs that build reviews and repeat customers.
- Outdoor and pool tileSeasonal work with its own audience.
Why it's different
What works for tile contractors
Go direct to homeowners
Remodelers often sub out tile. Ads aimed at homeowners searching for tile work put you first in line.
Skip the store shoppers
“Tile store,” “tile prices per square foot” and “DIY tile” are blocked so you pay for installers' searches only.
Own your area on Maps
Homeowners want someone close. Maps optimization plus local ads keeps you in front of nearby jobs.
Where your next job comes from
Shared leads vs. customers who chose you
Tile is visual, and homeowners want to see your work before they decide. Where they find you decides whether they see your work or just your price.
Compared side by side
You're one of several
On Houzz, your project photos sit alongside remodelers and design firms. On Angi, the same tile request is sold to several installers at once, and on Thumbtack homeowners usually contact a few from a list. You're one of several quotes before they've seen your work up close.
Chosen and called
They picked you
A homeowner searching “shower tile installer” sees your ad with real photos of your showers and floors, visits your site and calls. They hire the installer directly, without a remodeler's markup in between.
Recommended
The closest thing to a referral
Homeowners ask ChatGPT who installs large-format tile or redoes showers in their area. When your name comes up, they reach out to you specifically, already sold on the idea that you're the tile specialist.
Your best tile work sells itself, as long as homeowners see it before they see a list of competing quotes.
The Triple Stack
Your business, three times on page one. Same search, same moment.
When Google Ads and an optimized Google Business Profile run together, you can show up three times for the same search: a sponsored Search ad at the top, a sponsored pin in Google Maps, and your organic listing in the Map Pack.
That's what I built for Lemon Grove Stucco. Most of their competitors appear once on that page. Lemon Grove Stucco appears three times.
How Google Maps rankings work
Real client results
Lemon Grove Stucco Inc, San Diego
A stucco contractor that came to me invisible on Google: no Maps rankings, no paid ads, no steady lead flow. Here's what changed after we ran Google Ads and Maps optimization together.
- Cost per lead$120 → $35after the campaign rebuild
- Google Maps rank20+ → #1across most of San Diego County
- Star rating3.2 → 4.820 reviews grew to 75, requested by text
- Page one3 spotspaid + sponsored Maps + organic
How it works
Three steps to ads that make the phone ring
- 1
Your free video review
I record my screen and walk through where you stand: your Google Ads account if you have one, your Google Business Profile, a Local Falcon map of your rankings, and how you show up when someone asks ChatGPT. You watch it before we ever talk.
- 2
Strategy call
Phone or Google Meet. We review what's working, where budget is being lost, and what I recommend changing. You leave with a clear plan whether you hire me or not.
- 3
I build and manage
I build your campaigns from scratch or take over the ones you have. Month-to-month, no long-term contract, and you can reach me directly any time.
Who you're working with
You work directly with me. Not an account manager.
Francisco Meza · Founder, Planet Marketing · San Diego, CA
I've managed Google Ads and paid search for service businesses since 2006. Contractors, medical practices, law firms, private schools, home services: I've run campaigns for all of them.
When you hire Planet Marketing, your account is never passed to a junior account manager. I build your campaigns, I manage them every month, and I'm the one you call or text. If you're in San Diego or Southern California, I'm happy to meet in person.
Sometimes you just need someone you can trust.
- 20+ years
- Month-to-month
- No junior account managers
- Se habla español
Free · No obligation
Free Google Maps scan for tile contractors
Tell me which business to check and which search matters most. I'll run a Local Falcon scan across your service area and show you exactly where you show up, and where you don't.
- A ranking map of your area, spot by spot
- The competitors beating you, side by side
- A game plan to climb into the top 3
Example grid. Each dot is a spot on the map; the number is your Google Maps position there.
What clients say
5.052 Google reviews
Real reviews from real business owners
TO
The O.August 2026
Francisco at Planet Marketing was fantastic to work with! He was extremely professional, knowledgeable, and quick to respond. He took the time to thoroughly analyze my marketing needs and clearly explain his services and the entire process. He also provided pricing right away, which I really appreciated. I’m still at the beginning of my search for marketing services, but Francisco has already made an excellent impression. He clearly knows his business and genuinely cares about providing great customer service. I highly recommend Francisco and Planet Marketing for all your marketing needs!
KT
Karla T.May 2026
Excellent customer service! FRANCISCO was incredibly kind, patient, and genuinely took the time to help me with everything I needed. You can really tell when someone truly cares about helping customers and creating a great experience. I really appreciated all the help and support. Thank you so much!
LC
Louis C.April 2026
High recommended true marketing to all for web and consultation. Customer service excellent and professional. Mr. Francisco was very concerns in efficient and thorough manner. Thank You So much!
ME
Michelle E.January 2025
Francisco is a smart business guy with an eye for content marketing. He makes everything go so smoothly and is very attentive to all issues. He's always on the ball and truly cares about his clients.
UC
US Canada Auto TransportJanuary 2025
We have been using Planet Marketing for our on-line presence for over 10 years. They are up to date with all the latest technology and implement this technology and know how on our websites. I confidently recommend their services.
Questions
Questions tile contractors ask me
Do I need a website for Google Ads?
You need a good landing page with your photos, your service area and a clear way to call or send pictures of the job. I can build that if you don't have one.
Can ads bring me bigger jobs than backsplashes?
Yes. Shower and bathroom searches get their own campaigns with your best project photos, and I can limit spend on small repair jobs.
How quickly will I start getting calls?
Most well-built home service campaigns produce calls in the first 1–2 weeks. The first month is about learning which searches turn into jobs. By month two, call volume and cost per lead usually improve noticeably.
Is there a contract?
No. Everything is month-to-month. Google Ads takes 60–90 days to fully optimize, so I ask that you give it that long before judging, but you're never locked in.
Other trades
More home service trades I work with
Ready for more tile contractors calls?
Tell me about your business and what you need. I personally review every request. You'll hear from me, not an automated reply.