Christian and faith-based
Families searching for a school that shares their values should find yours.
Google Ads for Private Schools
One enrollment pays for your entire year of marketing. Including ad spend.
I run Google Ads enrollment campaigns for private K-12 schools: Christian, Montessori, charter and independent. No contracts, no agency. Just families finding your school when they're actively looking for one.
5.0 · 52 Google reviewsSe habla español
- 20New enrollmentsfor Journey Christian School
- $200K+Annual tuition revenuefrom one campaign
- 1–2Enrollmentscover a full year of ads
Free, no obligation
Let's grow your private schools enrollment
Tell me about your goals. I'll personally review your current Google Ads, or build a plan from scratch, and come back with a clear game plan. No obligation, no sales pitch.
I reply within one business day, usually the same day. Se habla español.
Who I work with
Built for private K-12 schools that need more families
Montessori
Research-driven parents searching for the method, not just “private school near me.”
Independent and college-prep
A big tuition decision. The ads project the outcomes that justify it.
Charter schools
Families looking for an alternative to their assigned public school.
TK, preschool and elementary
Parents in full research mode, ready to book a tour.
Middle and high school
Families looking for a better fit at the next transition.
The proof is in the data
The parents are already out there. Google knows who they are.
Inside Google Ads there's a built-in audience called “Primary & Secondary Schools (K-12)”: people interested in enrolling their kids in private school. I layer it onto your campaigns so your ads reach those parents even before they search, narrowed to the neighborhoods in your enrollment radius.
Then the searches themselves: “christian school near me,” “best private schools in san diego,” “private school near me.” These come from a real Journey Christian School search terms report. A human reviewed every one of them. That's the difference between a managed campaign and autopilot.
Real client results
Journey Christian School, TK through 7th grade
A faith-based school in the San Diego area that needed more enrollment inquiries for the coming year. Here's what one Google Ads campaign delivered.
- New enrollments20for the upcoming school year
- Annual tuition$200K+from 20 new families
- Break-even1–2enrollments cover ads + management
- Lifetime value$80K+per family from TK to 8th grade
Average private school tuition runs $10,000–$15,000 a year. One or two new enrollments cover a full year of Google Ads. Everything after that is return.
Real ad previews
What a real enrollment campaign looks like
Live ads built and managed by Planet Marketing for Journey Christian School in La Mesa, CA, pulled from the Google Ads preview tool. No reviews needed: every format sells the school with its message, photos and a clear next step.
Why Google Ads
Private schools can't get Google reviews. Here's what that means.
What Google restricts for schools
- Reviews and star ratings on your Google Business Profile
- Posts and other user contributions on Maps
- So Maps optimization won't drive enrollment
- Maps ranking services won't increase enrollment for a school
What works instead
- Search ads at the moment a parent types “private christian school near me”
- Paid campaigns aren't affected by the review restriction
- Every inquiry, call and form is tracked
- Budgets peak January–April when families choose schools
Who you're working with
You work directly with me. Not an account manager.
Francisco Meza · Founder, Planet Marketing · San Diego, CA
I've managed Google Ads and paid search for service businesses since 2006. Contractors, medical practices, law firms, private schools, home services: I've run campaigns for all of them.
When you hire Planet Marketing, your account is never passed to a junior account manager. I build your campaigns, I manage them every month, and I'm the one you call or text. If you're in San Diego or Southern California, I'm happy to meet in person.
Sometimes you just need someone you can trust.
- 20+ years
- Month-to-month
- No junior account managers
- Se habla español
How it works
Three steps to ads that make the phone ring
- 1
Your free video review
I record my screen and walk through where you stand: your Google Ads account if you have one, your Google Business Profile, a Local Falcon map of your rankings, and how you show up when someone asks ChatGPT. You watch it before we ever talk.
- 2
Strategy call
Phone or Google Meet. We review what's working, where budget is being lost, and what I recommend changing. You leave with a clear plan whether you hire me or not.
- 3
I build and manage
I build your campaigns from scratch or take over the ones you have. Month-to-month, no long-term contract, and you can reach me directly any time.
Industries
Google Ads for service businesses in every industry
Each industry gets its own plan, built around how its customers search.
Home ServicesGoogle Ads and Maps that make contractors' phones ringElectriciansMore calls from homeowners who need an electricianGeneral ContractorsProject leads straight from homeowners, not middlemenDrywall ContractorsGet hired directly instead of subbed outPaintersSteady painting leads, even in the slow monthsTile ContractorsHomeowners calling you directly for tile workStucco ContractorsThe account that went from $120 to $35 per leadPest ControlService-plan customers who call you, not five othersDental & OrthodonticsMore new patients booking appointmentsChiropractorsNew patient calls from people nearby who need careLaw FirmsQualified case inquiries, not wasted clicksPlastic Surgery & Med SpasMore consultations from patients ready to bookReal EstateSerious buyer and seller leads, not browsersPrivate SchoolsEnrollment inquiries from parents searching right nowDon't see yours?Let's talk anyway
What clients say
5.052 Google reviews
Real reviews from real business owners
TO
The O.August 2026
Francisco at Planet Marketing was fantastic to work with! He was extremely professional, knowledgeable, and quick to respond. He took the time to thoroughly analyze my marketing needs and clearly explain his services and the entire process. He also provided pricing right away, which I really appreciated. I’m still at the beginning of my search for marketing services, but Francisco has already made an excellent impression. He clearly knows his business and genuinely cares about providing great customer service. I highly recommend Francisco and Planet Marketing for all your marketing needs!
KT
Karla T.May 2026
Excellent customer service! FRANCISCO was incredibly kind, patient, and genuinely took the time to help me with everything I needed. You can really tell when someone truly cares about helping customers and creating a great experience. I really appreciated all the help and support. Thank you so much!
LC
Louis C.April 2026
High recommended true marketing to all for web and consultation. Customer service excellent and professional. Mr. Francisco was very concerns in efficient and thorough manner. Thank You So much!
ME
Michelle E.January 2025
Francisco is a smart business guy with an eye for content marketing. He makes everything go so smoothly and is very attentive to all issues. He's always on the ball and truly cares about his clients.
UC
US Canada Auto TransportJanuary 2025
We have been using Planet Marketing for our on-line presence for over 10 years. They are up to date with all the latest technology and implement this technology and know how on our websites. I confidently recommend their services.
Questions
Frequently asked questions
When should a private school advertise?
Enrollment decisions peak from January through April for the fall, so that's when budgets go up. Many schools keep a smaller campaign running year-round for mid-year transfers.
Can private schools use Google Maps reviews?
No. Google restricts reviews and posts on school listings, which is exactly why Google Search Ads are the best enrollment tool for private schools.
What did Journey Christian School get?
20 new enrollments for the upcoming school year from one Google Ads campaign, which is more than $200,000 in annual tuition.
Ready to grow?
Tell me about your business and what you need. I personally review every request. You'll hear from me, not an automated reply.