Lower clicks, same intent
Someone searching “emergency plumber near me” on Bing is just as ready to call. You just pay less to reach them.
Bing Ads (Microsoft Advertising)
Your competitors aren't on Bing. That's exactly why you should be.
Bing delivers the same ready-to-hire customers as Google at 20–30% lower cost per click. Most businesses ignore it. That's an advantage for you.
5.0 · 52 Google reviewsSe habla español
- 20–30%Lower cost per clickthan Google on average
- 168MDesktop searcherson Microsoft's network monthly
- 48 hrsTo launchimported from your Google Ads
Free, no obligation
Let's see if Bing Ads fit your business
I personally review every request. You'll hear from me directly, not an account manager.
I reply within one business day, usually the same day. Se habla español.
The platform your competitors ignore
What most owners don't know about Microsoft Advertising
Less competition
Fewer advertisers on your keywords means cheaper clicks and easier top spots.
An older, wealthier audience
Bing users skew 35–54, higher income and more likely to own a home. Exactly who you want calling.
Bigger reach than you think
Bing powers search on Windows, Edge and Copilot, and serves results on Yahoo.
Copilot placements
Microsoft now shows ads inside Copilot's AI answers. Most businesses don't know it yet.
LinkedIn targeting
Layer job title, industry and company size onto search campaigns. No other search platform offers it.
Already running Google Ads?
Add Bing in under 48 hours
- 1
Import
Your whole Google Ads structure copied into Microsoft Advertising.
- 2
Adjust
Bids tuned for Bing's cheaper auction and settings checked line by line.
- 3
Launch
Live on a second major search engine, usually within 24–48 hours. I also set up Microsoft Clarity, free heatmaps and session recordings for your site.
Real results
What happens when you stop leaving Bing on the table
- Cost per lead$120 → $35after a campaign rebuild
- Extra leads+20%with ads on Bing and Yahoo
- Click cost20–30%lower than Google
- Lead volume1.25xGoogle plus Bing combined
Results vary by industry, market and budget.
Who you're working with
You work directly with me. Not an account manager.
Francisco Meza · Founder, Planet Marketing · San Diego, CA
I've managed Google Ads and paid search for service businesses since 2006. Contractors, medical practices, law firms, private schools, home services: I've run campaigns for all of them.
When you hire Planet Marketing, your account is never passed to a junior account manager. I build your campaigns, I manage them every month, and I'm the one you call or text. If you're in San Diego or Southern California, I'm happy to meet in person.
Sometimes you just need someone you can trust.
- 20+ years
- Month-to-month
- No junior account managers
- Se habla español
What clients say
5.052 Google reviews
Real reviews from real business owners
TO
The O.August 2026
Francisco at Planet Marketing was fantastic to work with! He was extremely professional, knowledgeable, and quick to respond. He took the time to thoroughly analyze my marketing needs and clearly explain his services and the entire process. He also provided pricing right away, which I really appreciated. I’m still at the beginning of my search for marketing services, but Francisco has already made an excellent impression. He clearly knows his business and genuinely cares about providing great customer service. I highly recommend Francisco and Planet Marketing for all your marketing needs!
KT
Karla T.May 2026
Excellent customer service! FRANCISCO was incredibly kind, patient, and genuinely took the time to help me with everything I needed. You can really tell when someone truly cares about helping customers and creating a great experience. I really appreciated all the help and support. Thank you so much!
LC
Louis C.April 2026
High recommended true marketing to all for web and consultation. Customer service excellent and professional. Mr. Francisco was very concerns in efficient and thorough manner. Thank You So much!
ME
Michelle E.January 2025
Francisco is a smart business guy with an eye for content marketing. He makes everything go so smoothly and is very attentive to all issues. He's always on the ball and truly cares about his clients.
UC
US Canada Auto TransportJanuary 2025
We have been using Planet Marketing for our on-line presence for over 10 years. They are up to date with all the latest technology and implement this technology and know how on our websites. I confidently recommend their services.
Questions
Frequently asked questions
Is Bing worth it for a small business?
Usually, yes, especially if you already run Google Ads. Bing reaches a different slice of the same audience for less per click. If it isn't worth it in your market, I'll tell you.
Can I run Bing without Google?
Yes. In some markets Bing is the smarter place to start because your budget goes further while you build data. Most businesses end up running both.
How is Microsoft Advertising different from Google Ads?
The mechanics are similar, but the auction is less crowded, clicks are cheaper and the audience is older with more income. It also offers LinkedIn targeting, which Google doesn't.
What is Copilot and how does it affect my ads?
Copilot is Microsoft's AI assistant in Windows, Edge and Bing. Microsoft is putting paid placements inside Copilot's answers, so your ads can show up in AI responses, not just search results.
Ready for more calls and leads?
Tell me about your business and what you need. I personally review every request. You'll hear from me, not an automated reply.