The fact that you have landed on this page means that you are probably on the hunt for a great company that will help you not only gather online reviews from your customers, but also one that will easily and quickly syndicate them to Google and other Search Engines. Getting star rating extensions is important for businesses in today’s world, and this Yotpo vs Reviews.io article tells you which company is best placed to provide them;
The issue of Star Ratings is one that we have talked about a lot on this website. If you have missed some of our articles, the thing that we can say now is that Star Ratings are of great importance, by acting as a magnet to your prospects. Human beings are, by and large, pack animals, and we all mostly want to tread where others have trodden before.
So, those seemingly harmless stars that appear in Google PLAs (Google Shopping), in organic traffic, and in Google AdWords Ads have the major role of reassuring people that a particular product or service has been tried out by their peers and has been found to be of the highest quality.
Yotpo is, without doubt, one of the companies that you will hear mentioned as far as syndicating online reviews is concerned. So, how does the company stake up against Reviews.io and two other alternatives?
Now, the thing about Reviews is that it comes under two different domains, the .io and the .co.uk. Click on either sites, and you will notice that they are pretty much the same.
Google’s List of Seller Ratings Licensed Companies
Although there are probably thousands of online review companies out there, what you will find is that not all are created the same. For one thing, Google has a list of 32 companies that are license to syndicate seller ratings. These companies collect reviews from customers, and based on them, are able to provide the ratings that you see for sellers in Google Shopping and in Google AdWords Ads.
Google has another list; this one of companies that have been approved to syndicate Product Ratings in Google PLAs and in Google AdWords. The thing that you need to note here is that a number of companies, including Yotpo and Reviews, have been licensed to aggregate BOTH product reviews and seller reviews. So, there is, in this regard, a similarity between Yotpo and Reviews.
This is something that is obvious as soon as one takes a look at Reviews.io. In fact, this company is one of the cheapest that you will be able to find anywhere out there. As you can see when you visit the company’s website, the least priced plan is the “Small Business” plan, which costs only $45 per month.
This gives you the ability to have Seller Ratings syndicated to Google and other search engines. It does not, however, give you Product reviews. These are available in the next plan, which costs $89 per month.
By comparison, Yotpo’s pricing structure is, dare we say, a bit murky. Go to their website, and you will notice that they have two plans, the free plan and the premium plan. If you were expecting to see a price on the Premium plan, then you will be sorely disappointed.
Yotpo has, for one reason or the other, chosen to keep its pricing structure hidden. In fact, the company mentions on its website that it’s pricing structure is based on your order volume per month, your domains and your traffic.
This does seem to be patently unfair, particularly with regards to small businesses. You want to be able to, when doing business with a particular company, know the starting point, as far as your negotiating position is concerned.
We can, nevertheless, tell you that Yotpo’s plans generally average at something around $400 per month. That all depends on your negotiating prowess, of course.
One thing that you will notice about most of the review companies that we have been talking about is that they pretty much tie you down with a long contract. Trust Pilot, another Yotpo alternative, asks that you pay for a one year contract in one go.
The great thing about Reviews is that it does not follow this pricing model. In fact, this is one of the few review syndication sites that offer a month by month pricing model. What this means is that you can easily and quickly get seller and product ratings without having to be tied to a long contract.
If you are looking for an alternative for both Yotpo and Reviews, then you wont go wrong with Shopper Approved. This is a company to which we have referred many of our readers and, you know what, most have been satisfied with the kind of service that they have received.
Shopper Approved pricing
The great thing about Shopper Approved is that it comes with a great pricing structure. Okay, it does have the setback of tying you down to a whole year’s contract, but other than that, the company offers a wide range of features and ensures that those sought after stars appear in your Google Product Listing Ads and in Google AdWords.
How much does Shopper Approved Cost?
So, how much does Shopper Approved Cost? Well, the company’s listed plans begin at $199 per month, which gives you up to 2000 accumulated ratings and reviews. Note, however, that if you are interested in this company, you can get a HUGE discount by signing up using our affiliate link. Click on the Planet Marketing link now and you will get an entry level plan that costs only $79 per month.
As if that is not enough, you also get two months totally free of charge should you decide to use our link to sign up with Shopper Approved.
Trust Pilot is another great alternative to both Yotpo and Review.io. Like Shopper Approved, Trustpilot is licensed to syndicate both Seller and Product reviews, which is great for those that are on the hunt for both services under one roof. You can get Trustpilot by clicking on this link. On pricing, Trustpilot’s plans begin at $299 per month, which is payable annually.
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