Yotpo and PowerReviews are two leading platforms for online reviews, but deciding which is best for your business can be challenging. If you’re having trouble making a choice, this article is here to help. I’m Francisco, and through my company, Planet Marketing, I’ve had the opportunity to work with both Yotpo and PowerReviews for several years.
Both platforms are excellent in their own right, but the best option for you will depend on factors such as the size of your business, your budget, and your specific needs.
Yotpo vs PowerReviews + 2 alternatives price comparison table
| Gets you Star Ratings in Google | Price/m | Get it now! | |
| Yotpo | Yes | Call to get a quote |  |
| PowerReviews | Yes | Call to get a quote |  |
| Shopper Approved | Yes | Get a Discount! Sign up using our link! Plus 30 Days Free! |  |
| Trust Pilot | Yes | $349 |  |
Online Reviews and they are important
Yotpo and PowerReviews are undoubtedly among the top names in the realm of online reviews and star ratings. But why are online reviews so crucial?
Star Rating Extensions
Star Ratings visually represent the review process with a five-star graphic. The higher the star rating you achieve for your products and services, the more attractive they become to your target audience. While we’ve previously covered Star Ratings extensively on this blog, including how to obtain them, we won’t delve into those details here. You can find more information in the linked article and others.
Star rating extensions fall into three categories:
How do I get Store and Product Ratings?
Google maintains two distinct lists: one for companies licensed to syndicate Product Ratings and another for those licensed to syndicate Store Ratings. We won’t be providing the complete lists here, but you can view them by following the links provided.
Yotpo vs PowerReviews
Now, let’s delve into the main topic of our discussion: a comparison of Yotpo and PowerReviews. How do these two companies stack up against each other?
If you want to aggregate both Store and Product reviews, Yotpo and PowerReviews are on equal footing. Both companies are licensed by Google to handle Store and Product reviews. You can verify this by referring to the lists provided earlier.
Yotpo and PowerReviews are both licensed for Store and Product Review Aggregation
If you want to aggregate both Store and Product reviews, Yotpo and PowerReviews are on equal footing.
Both companies are licensed by Google to handle Store and Product reviews. You can verify this by referring to the lists provided earlier.
Both Yotpo and PowerReviews do not display their pricing on their websites, which can be a source of concern for potential customers. Despite having pages labeled “Plans,” these sections do not provide meaningful information regarding the cost of their services. This lack of transparency can make it challenging to determine the financial commitment required before engaging with either company.
Yotpo’s pricing
Yotpo mentions that its pricing is determined by factors such as your monthly order volumes, the number of products you offer, and the number of domains you manage. In practice, this likely means that your costs will increase as your business grows, especially if Yotpo considers your business to be sufficiently large.
This non-standardized pricing structure could result in varying monthly charges. However, based on our research, you can expect to pay an average of around $400 per month with Yotpo.
Alternatives to Yotpo and Power Reviews
Still not convinced about Yotpo and PowerReviews? It’s worth noting that these companies might not be the ideal choice, especially for small businesses. But don’t worry! Here are some of the best alternatives to consider:
1. Shopper Approved
The issue we raised above is one of the main reasons why we recommend Shopper Approved to our readers who are looking for an alternative to Yotpo or PowerReviews.
One of the great things about Shopper Approved is that it transparently displays its prices on its website, allowing you to know exactly what you’re getting into before signing up. This transparency is likely one of the reasons it has grown to become one of the biggest reviews companies out there.
The Shopper Approved Discount
Shopper is one of the cheapest for Store Ratings and Product Ratings. Get a discount by signing in using our link. Also get 30 days free!
2. Trustpilot
Trustpilot is another Yotpo alternative that you can check out. It’s one of the few companies in this sector that openly displays its pricing. The most affordable plan at Trustpilot starts at $349.
Disclaimer: Planet Marketing is affiliated with some of the companies mentioned in this article. However, we are also customers, so everything we share is objective and based on our own real experiences. Feel free to make your choice with confidence!
