Yotpo vs Feefo – Pricing + 2 Alternatives

Are you searching for an exceptional online reviews platform for your business? Are you trying to decide between Yotpo and Feefo to find the best fit for your needs? Or perhaps you’re interested in exploring alternatives to these platforms?

You’re in the right place to get these questions answered. With over a decade of experience helping companies nationwide maximize the benefits of online reviews, you’ll find the insights you need to make an informed choice.

Yotpo vs Feefo + 2 Alternatives Table

Gets you Star Ratings in Google Price/m Get it now!
Yotpo YesCall to get a quote
Feefo Yes Get in touch to get a quote
Shopper Approved Yes Get a Discount!
Sign up using our link.
Also get 30 days free!
Trust Pilot Yes $349

Yotpo vs Feefo

When comparing companies today, price often takes center stage, and it’s no different when choosing between online review platforms. If you’re here, you’re likely weighing the pros and cons of Feefo versus Yotpo, trying to determine which one is the better fit.

Here are some of the key similarities and differences between Feefo and Yotpo:

They both hide their pricing structures

The first thing that you will notice, as far as comparing Yotpo and Feefo is concerned, is that both companies have chosen to keep their pricing structures hidden. This can be pretty frustrating, and a bit baffling.

The approach appears to be tailored for big businesses, that are not necessarily concerned about overspending their budgets. However, for small concerns, not knowing what one really is up against can be a major drawback.

The alternatives that we showcase in this article, Shopper Approved and Trustpilot, have clearer pricing structures, as you can see in the above table.

Yotpo’s Pricing

If you’re interested in trying Yotpo, follow this link. While the company conceals its pricing, we’ve observed that Yotpo typically costs about $400 per month, which exceeds the cost of some alternative options.

If you are interested in the company, feel free to get in touch and they will give you a quote.

 They will both get you star ratings

Google has lists of companies that are licensed to aggregate store and product ratings.

Both Yotpo and Feefo will get you star ratings in Google like the above

Store Ratings

The screenshot below shows the list of some of the companies that are licensed to push Store Ratings to Google PLAs and to Google AdWords Ads. You can access the full list for yourself by following this link. You will notice that both Yotpo and Feefo appear on this list, which means that these companies are essentially equal in this regard.

Both feefo and Yotpo will get you star ratings

Product ratings

If you’re interested in product ratings, you should know that Google has officially licensed around 23 companies to push Product Ratings into Google Shopping and Google Ads. These ratings pertain to individual products, providing valuable insights for consumers.

Of particular note is that both Yotpo and Feefo are featured on this list of licensed companies. This inclusion signifies that both Yotpo and Feefo are comparable in their ability to handle product ratings in this context, offering similar capabilities in this domain.

What does all this mean?

In essence, selecting any of these companies will grant you access to both store and product ratings within a single platform. Moreover, it’s worth noting that other companies, such as Trustpilot and Shopper Approved, also possess the necessary licensing to provide both store and product ratings.

Feefo vs Yotpo Alternatives

Shopper Approved

Now, if you are looking for an alternative that does not have any of the shortcomings that we have just mentioned, you probably won’t go wrong with Shopper Approved.

Shopper Approved is a great Yotpo and Feefo alternative

Reach out to any of the many people we’ve referred to this company, and you’ll hear firsthand how it excels at obtaining customer reviews and effectively promoting them on Google PLAs and Google AdWords Ads.

The Planet Marketing Shopper Approved Offer

One of the most appealing features is the generous discount you can receive when you sign up for Shopper Approved through our affiliate link. Don’t miss out on this opportunity, and check out to claim your discount.

In addition, you’ll enjoy a 30-day free trial, allowing you to experience this company’s services without any financial commitment.

How much does Shopper Approved cost?

With a starting price of $199 per month, Shopper Approved is often a more economical choice than other alternatives. To provide context, Yotpo typically costs around $400 per month.

Trust Pilot

If you’re still searching for an alternative to Feefo and Yotpo, consider exploring Trustpilot. Their pricing begins at $299 per month, billed annually.

One of the advantages of Trustpilot is that, similar to Shopper Approved, Yotpo, and Feefo, it is authorized to collect and display both product and store ratings. This means you can have a comprehensive overview of star ratings in a single platform.

If you want to learn more about Trustpilot, feel free to read this unbiased review.