Editors Note: Start getting positive online reviews for your business here!
Disclaimer: We use the companies that are mentioned in this article! So don’t hesitate to sign up! We are also affiliates of some of these companies and may get paid should you sign up using our links!
You probably already know how crucial online reviews are, but are you doing enough to harness their full potential? Which platforms are you using to collect store and product reviews for your business? With over 13 years of experience advising top brands on online reviews, Planet Marketing understands what it takes to make reviews work for you.
Best platforms for collecting customer reviews for your business
| Store Ratings to Google | Product Ratings | Price | Get it now! | |
| Shopper Approved | Yes | Yes | Get a discount now! Plus 30 Days Absolutely Free! |  |
| Yelp | No | No | Free for basic features. About $75/m to upgrade |  |
| Google Reviews | Yes | Yes | Free |  |
| TripAdvisor | No | No | Free |  |
| No | No | Free |  |
Why online reviews are important
So, why is it important for businesses to get online reviews? The fact is, customer feedback plays a crucial role in driving business worldwide. If you need a reminder of the importance of online reviews, just consider the following statistics:
Online reviews are clearly important. Here are the top 5 customer review sites you can use to collect store and product reviews for your business:
These companies will get you online reviews
Here are 5 of the top companies that can help you gather online reviews for your business:
1. Shopper Approved
Shopper Approved is undoubtedly one of the most prominent customer review platforms available for your business. What sets Shopper Approved apart is its ability to showcase your reviews across all the key sites that matter when it comes to reaching potential customers. These sites include:
The Right Kind of Reviews
The key to online reviews is ensuring they are the right kind to give your business the boost you’re looking for. Shopper Approved provides a variety of tools to help you collect local reviews, merchant reviews, product reviews, and even video testimonials.
Star Ratings
One of the standout features of Shopper Approved is its ability to help you earn star ratings on major search engines, including Google Shopping, Google Ads, and organic Google results. These star rating extensions increase your business’s visibility online and can boost your AdWords CTR by up to 17%.
The Shopper Approved Offer
2. Yelp
Yelp is another essential review site where every business should establish a presence to thrive in today’s competitive environment. As one of the largest platforms for online reviews, Yelp allows you to claim your business page for free. After creating a business account, you can:
Yelp has accumulated millions of reviews from customers worldwide and attracts around 142 million users per month, making it a powerful tool for enhancing your business’s visibility and building trust.
3. Google Reviews
If you’re using Google Ads or Google Shopping, Google offers a great platform for collecting store and product reviews for your business. The reviews left by your customers on the platform are displayed across various Google products, including Google+, Google Maps, and Google Search.
To start capitalizing on Google’s massive potential, the first step is to claim your business on Google Business Profile. This process is straightforward. Once you’ve claimed and verified your business, encourage your customers to leave reviews on the platform. The benefits are immense:
4. TripAdvisor
TripAdvisor is a highly popular online review platform for those in the travel industry. Like many review platforms, TripAdvisor allows you to claim your business listing for free. This gives you access to a variety of useful tools, including the ability to manage your reviews.
Review Express
TripAdvisor’s Review Express lets you engage with your customers and generate more feedback from those you’ve done business with. TripAdvisor is exceptional for travel bookings and reviews, offering impressive reach with:
5. Facebook
No list of essential online review platforms would be complete without mentioning Facebook, the social media giant. Facebook is likely the largest online review platform in the world, which isn’t surprising given its 2.3 billion monthly active users.
Facebook allows you to create a Page for your business at no cost. On this platform, your customers can engage with you, including leaving reviews of your business.
Turn on Facebook Reviews
In order to turn on reviews, or recommendations, as Facebook likes to call them, on your business Page, all that you need to do is follow the steps that are given in the provided link.
Once enabled, people can publish recommendations on your page and view your page’s ratings. The benefit of recommendations is that they help make your business more visible in Facebook search.
Get Listed on as Many Free Platforms as Possible!
Since most online review platforms allow businesses to list for free, it’s crucial for every business to sign up and start benefiting from customer feedback.
Disclaimer: The companies mentioned in this article have been used by us, so don’t hesitate to sign up! We are also affiliates of some of these companies and may earn a commission if you sign up using our links.
