Where buyers are searching
Google Ads, ChatGPT Ads, Google Maps and Bing are the core: the places people go when they're ready to hire. We don't run social media or sell CRM software. Specializing makes us better at what we do.
About Planet Marketing
We help service businesses get more calls. That's all we do.
No CRM software. No social media management. No content calendars. Just paid ads where people are searching (Google, ChatGPT, YouTube and Bing), managed by Francisco Meza, a 20-year paid ads veteran based in San Diego, CA.
- 2006Year Francisco startedin online marketing
- 20+Years managingpaid ads campaigns
- 5.0★56 Google reviewsfrom real clients
- SDBased in San Diegoavailable in person
Real results
What 20 years of paid ads looks like
- Conversion rate23.89%industry average is 2–5%
- Cost per lead$120 → $35after a campaign rebuild
- Private school20new enrollments from one campaign
- Google Maps#1across San Diego County
The founder
Francisco Meza. 20 years, one focus: your growth.
Francisco started in online marketing in 2006, back when Craigslist was the main digital marketing channel for most small businesses. He figured out early that paid advertising was the fastest, most measurable way to generate leads for service businesses, and he's been doing it ever since.
Over 20 years he's managed campaigns for contractors, medical practices, law firms, private schools, home service companies and e-commerce brands. He's watched every platform evolve, from early Google AdWords to today's YouTube Demand Gen and ChatGPT Ads, and adapted at every step.
Planet Marketing is intentionally small. Francisco works directly with every client: no account managers, no handoffs, no junior staff running your campaigns. When you hire Planet Marketing, you get Francisco. That's the model, and it's not changing.
Before marketing, Francisco served in the U.S. Navy from 1993 to 1997. He's a disabled, Gulf War-era veteran. After his service he used the GI Bill to attend Southwestern College in Chula Vista, then transferred to UCLA and earned a degree in economics. The Navy taught him discipline; economics taught him to treat every ad dollar like an investment that has to pay back.
He's based in San Diego and will meet you in person if you're local. Francisco comes from a Mexican family and is fully bilingual, so he can run campaigns, write ad copy and work with clients entirely in Spanish.
Sometimes you just need someone you can trust.
- 20+ years
- No contracts
- Month-to-month
- Se habla español
- U.S. Navy veteran
- UCLA Economics
How we think
We do one thing, and we do it better than anyone else.
Most agencies offer everything (SEO, social, content, email, CRM, video) and do all of it at an average level. We do the opposite.
You work with Francisco
Not an account manager. Not a junior analyst. Not an AI on autopilot. Francisco builds every campaign, manages it monthly and picks up the phone when you call.
Results over reports
We track calls, form fills and booked appointments, not impressions and clicks. Every dollar should trace back to a real business outcome.
We protect your budget
Google's defaults spread your budget across every network it owns. We turn off Display, Discover, Gmail and Search Partners for most clients.
No contracts. Ever.
Everything is month-to-month. If the campaigns are working you'll want to stay. We earn your business every month, not once at signing.
Audit before ads
Before we spend a dollar of your budget, we audit your website. A great ad sending traffic to a slow or unconvincing page is wasted money.
The tools
Professional-grade tools. Human analysis.
The same software big agencies charge thousands for, plus 20 years of experience to tell you what the data means for your business.
Google Ads
Campaign management, keyword strategy, conversion tracking and bid optimization
ChatGPT Ads
Self-serve ChatGPT Ads, running for my own business and for clients
YouTube Demand Gen
Audience targeting, placement control and view tracking
Microsoft Advertising
Bing Ads with Google Ads import: 20–30% lower CPCs for the same customers
ClickCease
Click-fraud protection that blocks competitors and bots from draining your budget
Local Falcon
Google Maps rank tracking across a grid, with before and after reports
Screaming Frog
Full site crawls that find broken links, thin content, missing tags and redirect issues
Ubersuggest
Keyword rankings, backlinks, domain authority and competitor analysis
Google Analytics 4
Traffic sources, landing page performance and conversion tracking
Google Search Console
Organic impressions, rankings, coverage errors and Core Web Vitals
Google Tag Manager
Clean tracking for calls, form submissions and conversion events
Claude AI
AI-assisted data analysis, audit interpretation and content strategy. Not a replacement for human judgment
On ClickCease: most businesses don't know competitors and bots click their Google Ads, sometimes eating 20–30% of the budget with zero chance of converting. ClickCease blocks those clicks automatically. It's one of the first things we add to every new account.
The team
The people behind Planet Marketing
Small by design. Everyone here has a specific role, and nobody is a generalist hired to look busy.
Francisco Meza
Founder & Lead Strategist
Francisco has been in online marketing since 2006, starting with Craigslist before Google Ads existed as we know it today. He manages every paid ads campaign personally and is the main point of contact for all clients. Based in San Diego and available to meet in person.
Michelle Eld
Content Editor
Michelle oversees and edits content across Planet Marketing and client websites, making sure everything that goes live is accurate, on-brand and written for the right audience. She's the reason our content doesn't read like it was written by a robot.
Glenn Silvestre
WordPress & Technical SEO
Glenn has supported Francisco and Planet Marketing for over 8 years. He handles WordPress development, site maintenance and technical SEO, and makes sure every client's website is fast, functional and ready for the campaigns we run.
Richard Meza
Web Development & Creative Production
Richard is Francisco's brother and has been in digital marketing since the Craigslist days. He founded and ran San Diego Cell Phone Repair, so he knows firsthand what it feels like to be a small business owner who needs marketing to work. Today he handles web development, AI video, video editing, social content and course production. Based in San Diego.
Julie Agrawal
Financial Operations Advisor
Julie (aka Juhi) keeps Planet Marketing's financial operations running smoothly: resource allocation, financial health and the behind-the-scenes work that lets Francisco focus entirely on client campaigns.
Dean Meza
Junior Creative & Office Operations
Dean is Francisco's son and the third generation of the Meza family to get pulled into marketing. At 13 he's learning video editing in Camtasia and music production in Reaper, handles drone footage and photography, and shows Francisco how the next generation actually uses social media. Future threat.
Buddha Meza
Chief Security Officer
Buddha has protected the Planet Marketing office since day one. Responsibilities include perimeter security, nap supervision and making sure no snack goes unguarded. He has never missed a shift and requires no health insurance.
Spotted in the wild
My ChatGPT ads are live. My clients keep sending me screenshots.
Clients have sent me screenshots of my ad showing up inside their own ChatGPT conversations, on their phones and their laptops. I cropped out their chats for privacy. The ad is exactly as they saw it.
I run ChatGPT Ads for my own business before I run them for yours. The same setup, targeting and tracking go into every client account.
See how ChatGPT Ads work
What clients say
5.056 Google reviews
Real reviews from real business owners
R
RylectricOctober 2026
I was struggling with trying to market my electrical contracting business. So when I was using ChatGPT to help me with some questions about Google Ads, an ad popped up for Planet Marketing. I clicked the link and connected with Francisco. This has been a game changer for me!! He’s built me a professional website. Developed professional campaigns on both Google Ads and ChatGPT. Best of all I have received more QUALIFIED LEADS that I can easily convert! Highly recommend working with Francisco!!
NZ
N. Z.October 2026
I've been working with Francisco & Planet Marketing for over 15 years and across multiple companies. Initially it was a company where his expertise in elevating our Craigslist & eBay posts helped us corner a highly competitive market. The next few times we worked together it was for different SEO/SEM/PPC needs and each time he out produced expectations. He's constantly been at the forefront each time the marketing landscape changes and with the roll out of ChatGPT & Gemini, he's there helping me once again gobble up market share. I highly recommend Francisco & Planet Marketing!
CC
Chris C.October 2026
Francisco is very knowledgeable and passionate about what he does. He has helped many of our clients with Google ads and now especially ChatGPT ads. Dont have any doubts, he is your go to source for all things marketing
JD
Juan D.October 2026
Francisco I a great person to work with. Really attentive and helpful. Good at what he does no doubt 👌👌
JL
Jason L.September 2026
Francisco is a rare find. On the one hand, he has 20 years of experience, on the other, he has his feet firmly planted in the future. My meeting with him today was highly, highly productive. He has the kind of knowledge where he can show you where the systems weak points are, and how to work around them, all while being budget conscious. I think what makes him tick is when he beats the entrenched companies at their own game. I look forward to a long business arrangement with him.
TO
The O.August 2026
Francisco at Planet Marketing was fantastic to work with! He was extremely professional, knowledgeable, and quick to respond. He took the time to thoroughly analyze my marketing needs and clearly explain his services and the entire process. He also provided pricing right away, which I really appreciated. I’m still at the beginning of my search for marketing services, but Francisco has already made an excellent impression. He clearly knows his business and genuinely cares about providing great customer service. I highly recommend Francisco and Planet Marketing for all your marketing needs!
Free, no obligation
Ready to work with an agency that actually picks up the phone?
Send the form and Francisco will personally review your situation before you talk. No obligation, no automated replies, no account managers.
I reply within one business day, usually the same day. Se habla español.
Sometimes you just need someone you can trust.
Text, call or send the form. You'll hear back from Francisco himself.
