Negative reviews are probably something that you are looking to avoid for your business. And for good reason! Negative feedback can be devastating, not only to your image, but also to your bottom line. Think we are exaggerating? Well, just consider that a loss of one star on Yelp can translate into a 9 percent reduction in revenue, and you will understand what we are talking about. So, what do you do when you receive a negative review from one of your customers? Is it enough to make you stop collecting online feedback altogether?
Shopper Approved has the answer to negative reviews
One of the companies that we are constantly recommending on this website is Shopper Approved. The reason why this company is so great is that not only does it provide you with a wide range of creative ways through which you can collect online reviews from your customers, but it also makes it easy for your to deal with negative reviews. But, before looking at that, we first need to take a greater look at negative reviews and how you can deal with them. Here are the top 5 things that you need to know about negative reviews;
- Negative reviews are inevitable
No matter how good you are, it is almost inevitable that your business will, at some point, receive negative feedback from its customers. This is something that sometimes puts people off gathering reviews in the first place.
Whenever there is interaction with people, there is usually going to be some who are not satisfied, even under the best of circumstances. Again, negative reviews should be regarded as a part of life. The Shopper Approved Customer Care Resolution Center helps you mitigate their adverse effects.
- Negative reviews are not life threatening
When you receive your first negative bit of feedback, you are probably going to feel as if the roof is falling down upon your head. However, that is not necessarily the case. There are a lot of things that you can do in order to limit the damage that accrues from this type of review.
- Your customers expect to see some negative reviews on your profile
This is something that is quite surprising to most people. But the phenomenon is quite logical should you stop to think about it. Just put yourself into the shoes of a consumer who goes to Yelp to look up a particular business.
Would you be satisfied should you discover that the company only has 5 star reviews. Surely, nobody can be that good. You will probably begin to suspect that the reviews that are on the platform have been doctored in a way.
Maybe the company has been hiring people to leave stellar reviews on its platform? It is clear, in any case, that negative reviews are a necessary but of the business world. Your customers expect to see at least a few 3 and 2 star reviews on your profile.
- Negative reviews can be turned into a positive
The amount of damage that your business is going to suffer from the negative reviews that you receive will likely depend on the way that you respond to the concerned customer. In most instances, people leave adverse feedback, not out of malice, but because there was something lacking in their interaction with you.
Most of the time, the bone of contention is actually imagined, rather than real. The customer may, as an example, be angry at the fact that they received their items beyond the stipulated time. Or they may have had received the wrong shipment.
These are all serious issues that you need to address in as quick a time as is possible. Allowing a customer’s grievances to fester tends to be real bad for any company. In the above example, you can, perhaps, explain that delays in shipping were beyond your control. Maybe it was the fault of the shipping company.
You could also offer to cover the shipping costs should you have sent the wrong items to the customers. Whatever you do, just remember that your potential customers will read a lot into the way that you interact with a customer that has left a negative review.
Should you be abrupt and uncaring, you risk having the whole thing blown out of proportion. However, should you be caring, people will still want to do business with you, in spite of the fact that you may have had a few negative reviews.
- Turn negative reviews into a positive with Customer Care Resolution from Shopper Approved
Negative reviews are, as we have been repeating in this article, inevitable for your business. However, with the Shopper Approved Customer Care Resolution Center, you get a wide range of tools that you can use to actively deal with this type of feedback. This allows you to turn negative reviews into a positive. There are a variety of innovating ways through which you can reach out to a dissatisfied customer;
- Shopper Approved notifies you the moment that someone leaves a 1 or 2 star reviews on your platform. This helps in that it allows you to quickly engage the customer in order to have the issue resolved.
- Once you have received notification, you can then use a messaging service to get in touch with the customer.
- Once the issue is resolved, Shopper Approved invites the customer to change their review.
- Should you fail to reach the customer, Shopper Approved puts a message under the reviews stating clearly that your business tried to have the issue resolved with the customer.
Get Shopper Approved Now
So, what are you waiting for? Sign up with Shopper Approved now to start benefiting from the best in terms of dealing with negative reviews. Sign up using our link and you get a massive discount on your monthly subscriptions. Not only that, but you also 30 days absolutely free of charge.