Link Building is one of the most important aspects of Search Engine Optimization. It lies among the key parameters with which Search Engines assign a rank to a webpage. Monitor Backlinks has, in this regard, carved out a niche for itself, by offering what can be considered to be one of the most comprehensive backlink monitoring and keyword tracking suites around. Planet Marketing highly recommends Monitor Backlinks to those who are looking for concise data on their SEO efforts. But what exactly is link building?
Link Building refers to the process by which you get other bloggers and website owners to connect their content to yours using hyperlinks. A link that’s coming from another website towards your own is referred to as a backlink.
Backlinks are a very important SEO parameter. They allow Search Engines to crawl across the vast amounts of data that form the Internet, while categorizing the content. Ever wondered how Google, Yahoo! or Bing can understand what your website is all about? The truth of the matter is that crawlers from these engines use backlinks as part of the way through which they can identify and group web pages. Also of importance are internal links; the links that you make to other content on the same domain.
While backlinks are recognized to be an important aspect of Search Engine Optimization, very few tools have been produced that truly monitor how web pages are performing in this regard. If you have ever been involved with link building, you will understand some of the difficulties that arise therein.
When you sign up with Monitor Backlinks, you get the following essential SEO services:
Monitor Backlinks offers some of the Keyword Tracking features that are standard across the industry. Keyword tracking allows you to keep track of how well you are performing on search engines, in a particular locality, in terms of your target keywords.
While there are a number of companies that offer Keyword Monitoring out there, we do have to admit that Monitor Backlinks is the most unique of them all. The company offers some of the features that are standard across the industry, including the ability to check how you are doing for your chosen keywords in terms of Search Engine ranking. However, as we have already mentioned, it then goes beyond to provide a truly unique SEO support service.
Aside from Keyword Monitoring, Monitor Backlinks is unique in that it is one of the few companies that also offers Backlink Monitoring. Backlink Monitoring involves the identification and evaluation of the links that point back to your web pages.
Most of the time, people spend a lot of time building links for the web pages as a way of improving their Search Engine Visibility, only to neglect them soon afterwards. There are a number of reasons why this should never be the case:
Monitor Backlinks helps you keep track of your backlinks by sending you updates, on a regular basis, with information about new links, reports on old and broken ones and information on how your competitors are performing in terms of building their own links. Best of all, you also get tips on how to effectively leverage your link building efforts.
One of the most important considerations in Digital Marketing is having information at your fingertips, which enables you to carry out proper analyses and make informed decisions. Monitor Backlinks makes this possible by providing the following important SEO metrics:
Monitor Backlinks comes with the following features:
We have already looked at backlink and keyword monitoring above. Another standard offering from the company is the ability to monitor the keywords that are being used by the competition. If you have checked out our reviews of such companies as SE Ranking, Rank Ranger and Rank Watch, you will have noticed that this service is standard for all these companies. Having knowledge of how the competition is faring gives you the ability to outperform them in terms of SEO.
Domain Monitoring allows you to get information about movements in your Search Engine rank based on the number and type of links that you have received. This information is derived from your Google Analytics account and allows you to compare your performance and that of your competitors.
With Monitor Backlinks, you get weekly reports on how you have been performing, both in terms of your keywords and in terms of link building. The information that is contained in these reports includes the following:
Monitor Backlinks offers you the ability to identify and correct bad backlinks that may have gotten you penalized by Google and other search engines. All that you need to do in this case is export and save the disavow list, before submitting it to Google for recovery from the penalties.
Should you decide to use Monitor Backlinks, you can expect to pay $24.90 per month for the entry level “Start” plan. While this is slightly above average for entry level offerings across the industry, the price is definitely worth paying, considering what you get in the package.
The Keyword Tracking sector is seemingly flooded with companies that offer a few of the same basic services. These include Keyword Tracking and competitor monitoring. What we liked the most about Monitor Backlinks is the fact that, along with the capabilities that are basic within the industry, it also offers backlink monitoring, which very few competitors do. That is despite the fact that backlinks are considered to be one of the most important Search Engine Optimization elements. We, therefore, highly recommend Monitor Backlinks, not only as an enhancement to your link building efforts, but also as a standard Keyword Tracking tool.
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